Press

Last updated 1 September 2026

Everything on this page is free to quote. If you need something that is not here, ask.

In one line

Kind Soup is a private, moderated community for people caring, unpaid, for someone who needs it.

Boilerplate

Kind Soup treats caregiving as what it is: unpaid work with shifts, logistics, paperwork and no coworkers. It is a closed community where caregivers can say the parts they leave out when people ask how they are doing, and share the good days nobody else understands either. Circles are small, closed, and moderated by caregivers. A post can be marked as a vent, which tells the room the writer wants company rather than suggestions, or as a good day. The author of a post can hide any reply to it. Nothing is searchable and there are no public profiles.

What makes it different

The house rules are enforced by the software, not written in a help centre and hoped for.

What it is not

Kind Soup is not a medical service, a therapy service, or an emergency service. There is no crisis line and no way to summon help through the app. Moderators are caregivers who look after circles; they are not clinicians and they are not on call. If you are writing about caregiver distress, please do not describe Kind Soup as somewhere to turn in a crisis. It is not built for that and saying so would put someone at risk.

Availability

On Google Play for Android. Free to join, with no advertising. The company does not sell member data and does not use anything written on Kind Soup to train machine learning models.

Brand assets

The mark is a bowl with three wisps of steam. The steam is deliberately uneven; three of the same height read as a barcode.

The name is always two words, both lowercase in the wordmark, capitalised as “Kind Soup” in running text. Never “KindSoup”. Please do not recolour the mark, set it on a busy photograph, or stretch it.

Colors

On cream, which is the default:

On dark, which is a separate set rather than the same one inverted. Clay and plum sit at about 3.1:1 against the dark ground, which goes muddy at the size a logo is actually seen, so these hold the same hues at higher lightness and saturation:

Contact

hello@kindsoup.com. We will say when we do not know something rather than guess at it.

For how moderation works in practice, the community promise is the actual policy, not a summary of one.